Generic Research: Channel 4

I have conducted some background research into Channel 4 to ensure my choice to broadcast it on this channel appropriate and in line with their values.

Channel 4 is a publicly owned station, operated by Channel Four Television Corporation. Channel 4 has sister channels which are E4, 4seven, More 4 and Film 4 and they also have sister music channels (4Music, The Box, Kiss, Magic and Kerrang!).
Channel 4 first began broadcasting reality shows and sporting events for mass appeal to increase revenues and ratings. However this changed to broadcast educationally natured programmes and appeal to the culturally diverse society in 2003.
The Communications Act 2003 states that:

"The public service remit for Channel 4 is the provision of a broad range of high quality and diverse programming which, in particular:

• demonstrates innovation, experiment and creativity in the form and content of programmes;
• appeals to the tastes and interests of a culturally diverse society;
• makes a significant contribution to meeting the need for the licensed public service channels to include programmes of an educational nature and other programmes of educative value; and
• exhibits a distinctive character.’